Tuesday, 5 December, 2023

30 Nov 2016 | Auxiliary

news > News and Events > Page 4

4 Million Smiles exceeds expectations

Philanthropy, Charity and Volunteering Social Media

On September 7, 2016, the Align Global Marketing team launched the 4 Million Smiles campaign to celebrate the 4 millionth Invisalign patient and the 4 million Invisalign smiles around the world.


With dedicated web pages, social media outreach, video content and other advertising, the team spread the word about this incredible milestone. Align employees and the general public were encouraged to share a photo of a smile and the #4millionsmiles hashtag to support Operation Smile, a global non-profit organization that provides free surgeries to repair cleft lip, cleft palate and other facial deformities.

The campaign has received incredible support from Align employees, customers, consumers and media influencers. It is one of the most successful social media campaigns conducted by Align, resulting in high exposure and reach. Within just 30 days (September 7 through World Smile Day on October 7), the #4millionsmiles hashtag was shared 5,880 times; seen 51.7 million times across social platforms; and liked, shared or commented on 611,018 times. You can view all the social media mentions at www.4millionsmiles.com.

Clinical

Abstracts

Staying Safe

Stream the latest dental videos...
VITA ENAMIC STAINS Shade Characterization Tutorial

Upcoming Events...

Dec 06 2023

Kickstarter

Sydney, AUSTRALIA

Jan 08 2024
Feb 13 2024
Mar 09 2024
Mar 12 2024
Mar 13 2024
Mar 21 2024

ADX24 Sydney

Sydney, AUSTRALIA

Apr 16 2024

Dentists Behaving 'Very' Badly

Brisbane, AUSTRALIA

Apr 19 2024

IDEM Singapore 2024

Singapore, SINGAPORE

May 11 2024
May 14 2024
May 24 2024
Jun 01 2024
Jun 22 2024
Sep 07 2024
Sep 14 2024
Mar 25 2025

IDS 2025

Cologne, GERMANY

May 08 2025